December 2010
8 posts
7 tags
Pics or it didn't happen Culture.
If a tree falls in the forest, and it isn’t captured, can we be sure it happened?
‘Pics or it didn’t happen’ started as an IRC in-joke, but it’s quickly becoming a cultural norm; it is so difficult for something be completely unobserved, we’re starting to demand visual ‘proof’ of any claim.
If you meet a celebrity, you take a picture. If you see...
5 tags
5 tags
how to take a tv network online, today, for cheap.
Television sells two things: collected content (DVD box sets) and eyeballs. The eyeballs are generally sold through a series of half-truths and guesses, known collectively as ‘Nielsen Ratings’.
What I don’t understand, is the inability of television to monetize ‘piracy’, because they aren’t selling content, primarily. They sell eyeballs and packaged collections. Those things can’t be ‘stolen’...
4 tags
Redefining Computer.
I’m writing this on my iPhone, using a bluetooth keyboard. I’ve used the tumblr application hundreds of times to create blog posts, but never with a keyboard.
It’s just a tactile difference, but it’s a notable one - This feels more like using a computer than it does a phone, specifically because of the input method.
It’s helping me realize that the vast majority...
7 tags
The myth of "lines".
As everyone interprets things differently, the myth of a brand pushing the limits, or toeing the line, is problematic.
Everyone interacting with your brand has different limitations and acceptance levels. Therefore, toeing the line usually means crossing it for a significant percentage of your customer base.
When Eric Schmidt recently said that “Google is willing to go right up to the...
6 tags
Lego thinkers and Play-Doh thinkers.
Some people are Play-Doh thinkers: they like to create from unformed raw materials. Sculpting something to their own vision, and creating something from nothing. This is the same kind of thinking that leads to a Big Idea, or a truly new concept. Play-Doh doesn’t offer you anything beyond a base substance with which to express your creativity.
I’ve realized recently, I’m a...
7 tags
digital vs physical media: purchase drivers
Why I buy digital media (books, music, movies)
the content
instant gratification
searchability
zero physical storage needed
‘feels’ less like acquiring something
device portability
ease of use
minimal barriers to purchase
Why I buy physical media (books, music, movies)
the content
‘feels’ more like I own something
physical enjoyment of the packaging
beautiful...
4 tags
Digital Strategy is Transportation Planning.
[This post was inspired mostly by a KMDI event that I rambled at - while attempting to explain digital strategy via magic the gathering, I realized that example wasn’t meaningfully accessible (my social circle has a very high geek quotient). This is my attempt to explain it in a more direct manner.]
I essentially have the same job as my father. He’s a transportation planner, and I...