Trust.

There are a lot of reasons to avoid mistakes. For personal reasons, my focus is on trust at the moment.

It can only be built over time, though action. It can be destroyed nearly instantly. Stepping outside of the pattern you’ve trained people to expect, doing something that violates the trust you’ve built, can’t be undone. Moving past it is infinitely more complex, because trust comes into play when deciding whether or not things can be rebuilt.

Building trust with a community or audience is the same. You aren’t owed forgiveness. All you get from building trust, is getting to be trusted. It’s far too simple to overlook, because it’s not measurable, it just exerts an effect on everything. You’ll notice when it’s gone.

Ask yourself: does this action violate the trust placed in me. You answer dictates your next steps.

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  1. attentionindustry posted this

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