Addendum re: Branding.
I’m against the concept of Personal Branding, for a simple reason.
If you conceive of Branding as giving a product or company a personality, then Personal Branding is a sad corruption of that concept - turning a person into a shortlist of traits, too simple to be a person, to ‘clear’ to be trusted.
If you want to talk about expressing yourself clearly, demonstrating your value, behaving appropriately based on circumstance, etc, I’m with you all the way. But I consider that a mixture of being a good, interesting person, and being an adult.
Your personality defines you. Should you really be trying to clarify or simplify it, when you could be improving it, accepting it, and learning to use it?
