One of the problems the industry has is that the creatives can’t talk to the businesspeople and the technologists,” Mr. Slayden said. “Businesspeople don’t know what a wireframe is. It’s siloed. When we talk to industry people, they all start shaking their heads that, yes, this is a major problem. That’s our goal: train people who are strong in one area and can converse in other areas so they can work better.
Colorado Students to Learn Digital From Alex Bogusky
This is such a terrific idea. Cheers to Crispin for once again flexing their innovation muscle.
(via bliptvad)
It IS great and I hope they franchise this and teach the course in every city.
You are dead in the water or forever beholden to “middle men” if you can’t talk all the languages.
And as far as what’s being taught in most colleges lately, I was talking with a student about to start her fourth year as a journalism major and her mind was blown with my BASIC overview of the Internet content landscape. CPM, metrics, and buying urls were terms foreign to her and concepts that had not been covered in her classes. Jesus. Apparently the entire curriculum is information that would be useful if it was 1985 outside. She said she was thinking of going to graduate school. I told her she better find out exactly what classes they are going to offer or she might find herself spending money and time she doesn’t have to waste on an education that suits her for nothing more than teaching the History of Journalism.
(via tanya77)Jack of all Trades is generally a good place to be, if you’re also willing to put in the time to become Master of One.
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