Short Version: Ancillary Revenue Streams.
I have no numbers to support this, but here’s the short version of my latest theory:
For every ancillary revenue stream (ad, etc) that interrupts or detracts from the experience of your product, there is a reduction in future users / customers that invalidates the profit from said ancillary revenue stream.
An example is pirated film downloads as a response to unskippable DVD adverts.
I have no proof. But it definitely feels like I’m on to something here.
2 notes
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joncrowley reblogged this from bildungsroman and added:
I’d argue that it’s possible to profit from things other than the actual product in a way that doesn’t actually impact...
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bildungsroman reblogged this from attentionindustry and added:
absolutely agree. Divorcing...the actual product not only
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attentionindustry posted this